A sales channel is simply the places where you will sell your products and the way of bringing products or services to market so that they can be purchased by consumers.
What are your sales channels, or the places where you will sell your products? If you’re selling online, your online store is a sales channel. If you also have a physical store, that’s another sales channel.
Where will you sell your product/service
Your Business Model (and target market) will influence your Sales Channel.